Hey,
I thought you might like this article about the changing landscape in the fitness world.
Kim Haskett of West Lafayette just started working out. Although newly committed to the gym experience, she has noticed all the changes in fitness over the past 20 years.
"I remember when my mom used to do aerobics back in the early '80s and women weren't encouraged to lift weights, now my favorite class is Bodypump (a weight-lifting class)," the 36-year-old stay-at-home mom said.
Haskett, gym owners and others who have been around fitness agree that many changes have occurred in the past 20 years, especially the huge explosion of group exercise classes -- primarily to accommodate the influx of the non-stereotypical gym goer, either the stay-at-home mom like Haskett or the baby boomer who continues to work out.
Barry Newton, owner of Newtone Health & Fitness in Lafayette, has been in the business since 1988.
He said one of the major changes has been the variety and increase in the number of classes the gym offers each week. He offers 75 classes each week, ranging from water aerobics, to yoga to Bodypump. Whereas 20 years ago he only offered five to 10 classes each week, and they were all step aerobics.
"The reason we offer more classes is because they work ..." Newton said. "The reason they work is primarily because of the socialization -- having people work out with you."
Daryl Sieplinga, YMCA consultant, has been working for the YMCA full time since 1978....
Learn More About Muscle Building Training
Read more at:
http://www.jconline.com/article/20081202/LIFE03/812020301
Showing posts with label fitness. Show all posts
Showing posts with label fitness. Show all posts
Tuesday, December 2, 2008
Sunday, November 30, 2008
Personal Fitness Training Franchise Introduces Bold New Fitness Goals Guarantee
Here's an interesting artilce I found about muscle building. Read the rest at:
http://www.prweb.com/releases/2008/11/prweb1681354.htm
Company guarantees all clients that they will achieve their weight management and fitness goals or Personal Training Institute will give 6-months of free training sessions. Company expects franchise location growth in 2009.
Jericho, NY (PRWEB) November 30, 2008 -- Personal Training Institute (PTI), a unique fitness concept that provides One-to-One personal fitness training and nutrition consultation to every client with every visit introduced today their aggressive "PTI Fitness Goals Guarantee." The guarantee provides that if clients using the PTI fitness program do not achieve mutually-agreed fitness goals within a 6-month period, which may include weight loss, muscle mass or other agreed physical health improvements, they can get free personal fitness training sessions and nutrition consultation for the next 6-month period.
"While we believe that this is one of the most aggressive guarantees in the fitness business today, we are also very confident that most clients using our proven fitness programs will achieve their goals," said Evan A. Kaplan, company CEO. "It has been proven among our clientele that our 'Always One-to-One Fitness & Nutrition' program is more effective and in many cases more lasting than just going it alone in a gym," he added.
In a recent client survey, nearly 75% said that either they have already reached their fitness goals at PTI or they believe that PTI will help them achieve those goals. "Client satisfaction at PTI is much higher than for most fitness facilities. It's all about client results, and those results are greatly enhanced by our professionally trained staff that offers personalized service to each of our clients," added Carol Kur, company co-founder and registered dietician. According to their research findings, clients at PTI generally agree that the personalized service helps them with achieving and maintaining their fitness goals.
The company's new guarantee will require adherence to the plan of regular exercise in their training centers, regular visits with a personal nutritionist, the maintenance of an eating diary and regular weigh-ins for the fitness guarantee to be honored.
While these services were once luxuries afforded by only a few, PTI now offers affordable personal fitness training and individualized nutrition counseling to every one of its clients during every visit. While many other fitness facilities offer personal training and nutrition counseling as an added-cost feature, at PTI "...It is not an up-sell to a gym membership, at PTI personal training and nutrition is the core of our business," said Kaplan....
Read more about Exercises That Build Muscle and Burn Fat
http://www.prweb.com/releases/2008/11/prweb1681354.htm
Company guarantees all clients that they will achieve their weight management and fitness goals or Personal Training Institute will give 6-months of free training sessions. Company expects franchise location growth in 2009.
Jericho, NY (PRWEB) November 30, 2008 -- Personal Training Institute (PTI), a unique fitness concept that provides One-to-One personal fitness training and nutrition consultation to every client with every visit introduced today their aggressive "PTI Fitness Goals Guarantee." The guarantee provides that if clients using the PTI fitness program do not achieve mutually-agreed fitness goals within a 6-month period, which may include weight loss, muscle mass or other agreed physical health improvements, they can get free personal fitness training sessions and nutrition consultation for the next 6-month period.
"While we believe that this is one of the most aggressive guarantees in the fitness business today, we are also very confident that most clients using our proven fitness programs will achieve their goals," said Evan A. Kaplan, company CEO. "It has been proven among our clientele that our 'Always One-to-One Fitness & Nutrition' program is more effective and in many cases more lasting than just going it alone in a gym," he added.
In a recent client survey, nearly 75% said that either they have already reached their fitness goals at PTI or they believe that PTI will help them achieve those goals. "Client satisfaction at PTI is much higher than for most fitness facilities. It's all about client results, and those results are greatly enhanced by our professionally trained staff that offers personalized service to each of our clients," added Carol Kur, company co-founder and registered dietician. According to their research findings, clients at PTI generally agree that the personalized service helps them with achieving and maintaining their fitness goals.
The company's new guarantee will require adherence to the plan of regular exercise in their training centers, regular visits with a personal nutritionist, the maintenance of an eating diary and regular weigh-ins for the fitness guarantee to be honored.
While these services were once luxuries afforded by only a few, PTI now offers affordable personal fitness training and individualized nutrition counseling to every one of its clients during every visit. While many other fitness facilities offer personal training and nutrition counseling as an added-cost feature, at PTI "...It is not an up-sell to a gym membership, at PTI personal training and nutrition is the core of our business," said Kaplan....
Read more about Exercises That Build Muscle and Burn Fat
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